Whole Foods Market opens in Highland Village

A line started shortly before 7 a.m. Wednesday as residents eagerly awaited the opening of Whole Foods Market in Highland Village.

Highland Village Mayor Charlotte Wilcox welcomed the crowd and team at Whole Foods market, adding the much-anticipated store was an asset to the community.

“It will be beneficial to Highland Village and surrounding areas as well as bring other business to our community,” Wilcox said.

As an anchor store in the continuously developing Shops at Highland Village at FM 2499 and FM 407, Whole Foods Market offers thousands of products with natural ingredients from spices and produce to pre-prepared foods, clothing and more.

Kelly Foreman of Southlake is one of the vendors working with the Whole Foods Market, providing a hair care product line known as Mop Top for adults and Fuzzy Duck for children. The Denton native whose parents now live in Corinth received an $18.400 check from Whole Foods Market to further develop her product line.

“I feel like I’ve come home,” Foreman said of bringing her product line to Whole Foods Market after working with salons the past nine years. A friend suggested that Foreman approach the market to see if they would carry her line on their shelves, she said.

“I created a new line in October,” she said. “I’m just having a blast.”

Her husband, Taylor Foreman, said he was impressed with the level of requirements they were required to meet before the product could be allowed on the Whole Foods Market shelves.

“They really practice what they preach,” he said.

Foreman said she decided to create the products after seeking more natural products herself.

“You have three seconds to make an impression,” she said, adding that people notice skin and hair and make judgments based on what they see.

Kayce McCormick, executive coordinator of store development for Whole Foods, said each store is unique and tailored to the community. She said the Highland Village store creates a small community feel inside. The bar is also unique to the Highland Village store, she said.

“It’s important for us to create spaces where people can stay and hang out,” McCormick said.